Basking in the Limelight
Good publicity is good for business. That’s why public relations plays such a vital role in your overall marketing strategy. At d.a.s. , we know that a carefully placed story in a respected publication and/or television coverage can lend invaluable credibility to your business, raising consumer awareness and interest.

Using a relationship-based approach to public relations, we communicate directly with newspaper editors and station directors with whom we have developed strong, working relationships. We understand the intense time pressures they face and only pitch story ideas that are suited to their particular media outlet and audience. As a result, we have a much higher placement rate.

Some of the publications in which we have placed stories include The Morning Call, the Express- Times, the Eastern Pennsylvania Business Journal, the East Penn Press and the Hunterdon County Observer. We also have access to an extensive media database, which means we can easily target the publications that would best suit your needs and maximize your business’ exposure.